As a mom who reads a lot of food labels to make sure we avoid ingredients that could be harmful to my son, I often see “artificial flavors” listed. Since he can have a pretty severe reaction to artificial flavors or colors, we avoid them like the plague. It’s not easy. And, man is it frustrating to read the labels of what appears to be healthy foods or drinks, only to find ingredients made up in a lab rather than nature.

Perhaps that’s why, as a marketer, this ad stood out for me.

We try to teach our children where their food comes from, what it looks like naturally, and what it tastes like before we dress it up. For them, bread is brown, mac n cheese isn’t bright orange, and vegetables often come with a little dirt on them. And it’s ok.

Come on over to Feed Our Families on Facebook to join other parents as we help each other feed our children healthy foods.